Ryan VandenBosch

Hi, I’m Ryan


A creative director obsessed with creating joy through fun! vibrant! unexpected! ideas. I’m an earned-first thinker with traditional and social experience, but my sweet spot is work that earns attention rather than asks for it.


Over the last decade, I’ve created award-winning campaigns recognized around the world, and I’m also one of the only PR creatives to ever win a Gold Lion in PR. I’ve made cough drops that taste like soup, a summer camp powered by baking soda, and a jingle about cookie-scented body wash that TikTok ate up.


Before all that, I lived a short life as a voiceover artist who talked to robots. Life's funny, right?

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On the weekends I also bake.


I moved from Miami to New York and quickly learned that I needed an "inside" hobby to ward off the cold weather scaries. Two important things happened that year: I discovered The Great British Bake Off and I decided to teach myself Adobe Premiere.


@the_rybreadcrumbs is the conscious coupling of these two worlds. It is my diary of flour and editing escapades and home to my cooking puns.

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Work History

Edelman

06.2019 – 12.2025

Creative Director


Edelman Production

06.2014 – 09.2019

Content Creative

Bright Red\TBWA

09.2013 – 05.2014

Social Content Coordinator


Zimmerman Agency

04.2013 – 09.2013

Content Coordinator

Proud Moments

2025 Cannes Lions – Gold

Winner, PR

Progresso Soup Drops


2025 Cannes Lions – Silver

Winner, Brand Experience & Activation – Excellence in Brand Experience

Progresso Soup Drops


2025 London International Awards – Gold

Winner, Creativity in PR

Progresso Soup Drops


2025 London International Awards – Gold

Winner, Challenger Brand

Progresso Soup Drops


2025 The Drum Awards – Silver

Winner, PR – Food & Beverage

Progresso Soup Drops


2025 Gerety Awards – Silver

Winner, Communication PR

Progresso Soup Drops


2025 Cannes Lions

Shortlist, Brand Experience – Use of Humor

Progresso Soup Drops


2025 Cannes Lions

Shortlist, PR – Use of Humor

Progresso Soup Drops


2025 Cannes Lions

Shortlist, Direct – Consumer Goods

Progresso Soup Drops


2025 Cannes Lions

Shortlist, Direct – Small-Scale Media

Progresso Soup Drops


2025 Cannes Lions

Shortlist, Direct – Market Disruption

Progresso Soup Drops


2025 Cannes Lions

Shortlist, Creative Strategy – Products/Services

Progresso Soup Drops


2025 Webby Awards

Honoree – PR Launch or Drop

Dove x Crumbl


2025 Webby Awards

Finalist – Social, Best Collaboration

Dove x Crumbl


2025 The Drum Awards

Finalist – Partnerships or Collaboration

Dove x Crumbl


2025 The Drum

Ad of the Day

Dove x Crumbl


2023 Cannes Lion

Finalist – Design

Mighty Dream


2023 The Anthem Awards – Silver

Winner – Education, Art, & Culture Innovation

Scholastic Book Shelf


2022 London International Awards

Creative LIAsons Alumni

One of 150 up-and-coming global advertising creatives


2017 Sabre Awards

Winner – Marketing to Women

Lungforce, American Lung Association